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AnsariX — Redefining Luxury Streetwear

November 27, 2025

Branding • Web Design • E-commerce • Social Media • Content

ClientAnsariXYearApril, 2024Websitehttps://ansarix.in/Share
AnsariX — Redefining Luxury Streetwear

Overview

AnsariX is a modern premium streetwear brand built with a vision to represent clarity, confidence, and contemporary minimalism. The founder approached Purpellish with a need to create a complete digital identity — from branding to website to content — to prepare for a strong India-wide launch.

Our goal was simple:
Design a brand that looks premium, feels premium, and sells premium.

The Challenge

AnsariX needed:

  • A clean, luxury-focused brand identity
  • A modern, conversion-focused e-commerce website
  • A strong social media presence
  • Product shoots & videos
  • Marketing strategy to attract early customers

The brand had a vision, but no direction, system, or digital foundation.

Our Approach

1. Brand Identity & Positioning

We built a brand identity that reflects:

  • Minimal luxury
  • Modern fashion sensibility
  • Clean typography
  • High-contrast visuals
  • Premium storytelling

The branding system was crafted to be consistent across website, packaging, and social media.

2. E-commerce Web Design & Development

We designed and developed a fast, responsive, and visually clean website that showcases the clothing pieces in a premium way.

Key Highlights:

  • Custom UI/UX
  • High-quality product showcase layouts
  • Smooth navigation & performance
  • Mobile-first experience
  • Integrated checkout and order flow
  • SEO-friendly structure

The website was built to convert visitors into customers with minimal friction.

3. Social Media Setup & Management

Before the brand’s launch, we developed:

  • A complete social media strategy
  • Branded templates
  • Product and lifestyle photos
  • Short-form videos (Reels)
  • Content calendar
  • Consistent posting structure

The goal was to build awareness and a clean brand aesthetic across Instagram.

4. Marketing & Growth Assets

To support the launch, we also worked on:

  • Promotional videos
  • Product showcase videos
  • Motion graphics
  • SEO foundations
  • Ad-ready creatives

This helped prepare AnsariX for scalable marketing campaigns.

Results

✨ A clean, premium, luxury-focused brand identity
✨ A modern e-commerce website ready for launch
✨ High-quality content for social media and marketing
✨ Consistent brand presence across all platforms
✨ Increased engagement and recognition before launch
✨ A scalable digital foundation for post-launch growth

AnsariX now stands as a polished, professional brand with a strong visual identity and digital presence — built to grow.

Services Provided

  • Brand Strategy & Identity
  • E-commerce Web Design & Development
  • Product Photography & Video
  • Social Media Management
  • Marketing Creatives
  • SEO & Content Setup

Want a Brand Like This?

Purpellish helps founders turn ideas into premium digital experiences — websites, brands, content, and marketing systems that actually work.

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